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03-04-2020 5:40:38 PM EST


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03-01-2020 9:52:39 PM EST

“Coronavirus”
Mary Redden
ITEC 6600
March 1, 2020

EARLY OBSERVATIONS OF THE VIRUS AND CHINESE RESPONSE
 

The COVID-19 virus was first observed in December of 2019 in the city of Wuhan, China. It is to believe to have been transferred by an animal product that is available in the local markets, but it is still unclear which animal. The virus spread rapidly throughout the city and neighboring towns and has now moved out into other parts of the world, including here in the United States. At first warning signs set off by Chinese health officials were silenced, for example, Physician Li Wenliang at Wuhan General Hospital sent out a warning to his colleagues at the end of December. He had seen 7 cases that looked like SARS and advised other health care providers to wear protective clothing. 4 days later the Public Security Bureau forced him to sign a statement that he was making false comments. However, in January, after news of the new virus was publicly known, He posted on the Chinese microblog site, Weibo, stating he had begun coughing. He was admitted to a hospital and diagnosed on 1/30/2020 with the illness and died early February.  The International Committee of Taxonomy of Viruses named this viral infection, “severe acute respiratory syndrome coronavirus 2”. 

The Chinese government responded aggressively to slow community spread by forcing the city of Wuhan and other communities requiring 57 million residents to stay in their homes in a forced quarantine. Social Media played a major part in showing the rest of the world how the country was handling the outbreak. Both positive videos, (such as the quickly built hospitals) and negative videos portray the response as effective or detrimental to individual rights and have fueled online misinformation and conspiracy theories. Travel restrictions were placed in and out of the area. The World Health Organization advised against such practices, stating community spread would become worse under those conditions and treatment would be slower because people would become reluctant to seek  medical care. 

China now has over 79,000 cases and over 2,835 deaths but has seemed to begin to adapt to the quarantine situation, and infection rates are possibly slowing down. People are assisting one another in volunteerism, becoming grocery delivery and personal aids for city residents. Businesses are adapting to the work from home aspect. The social media site, WeChat Social Media set up to organized volunteers with cars to aid transportation since public transportation was halted.  Volunteers take health staff to and from work and take patients to hospitals.

THE CORONAVIRUS OUTBREAK WORLDWIDE

Cases have now been confirmed in Thailand, South Korea, Japan, Taiwan, Macau, Hong Kong, The United States, Singapore, France, Vietnam, Italy and others with this illness reported from at least 50 countries.
The Diamond Princess was quarantined off coast the of Japan with at least 170 cases of corona virus, At least 40 Americans were infected. Two deaths have been recorded in the United States. 89 cases are current in the U.S.  Further travel restrictions are being applied to countries and from countries, and responses to the outbreak has varied in each region. Some areas like Iran, attempt to control information regarding infections rates, while a question of response reediness raises concerns like in the United States. Several institutions are working on a vaccine.  Antiviral medicines are being attempted. 

 

DEFINING EMERGING CAMPAIGN BY World Health Organization Dealing with Coronavirus

On January 30, 2020 the World Health Organization (WHO) declared as a Public emergency and requested additional funds to help curb the infection rate. As of March 1, 2020, there had been over 87,600 cases and 2,990 deaths worldwide.  It is considered at this writing, an "epidemic with multiple foci" per WHO since evidence exists this illness can be contained.  The risk of infection is very high with any adult 
age group, but the risk of fatality is dependent on many factors, including age, poor health, and even gender. For example, in China included being an older adult with preexisting heart conditions or hypertension, overweight, diabetes were issues, and men had a higher mortality rate than women. There were fewer cases in children. The Ages of 10-19 years were only 1% of the infections and only 1 death. The age group under 10 years old made up less than 1%, with no deaths.  
Estimating mortality for Coronavirus is  about 2%. CDC study showed COVID-19 mild for more than 80%.                   

 

VISUAL KNOWLEDGE
The response to the Coronavirus has been both positive and negative.  WHO, Centers for Disease Control (CDC) and other health organizations have utilized both social media and modern web design to help educate the public on the current situation and preventative measures that can be taken to reduce the risk of infection. These social media platforms include Twitter, Facebook, and other worldwide social media sites. There are many websites that allow online users to follow the development of the Coronavirus in real time, from interactive maps to statistical graphs. Discussions about the outbreak are in real time and follow various tags, tweets and posts, connecting millions across the globe. However, social media and graphic designs and unrestricted usage on platforms has also fueled a negative response to the outbreak, including out of context videos, conspiracy theories, misinformation and a rise in anti-Asian racism. This behavior is being pushed by everyday individuals in the public, and even Governmental officials. The information regarding this emerging crisis pandemic has been constantly available through excellent media sources of journalism, science, and health professionals. Social media has made a major impact with numerous accounts of news data and human experiences.  Many opinions and facts abound, and one must be constantly checking sources for truth or opinion on posts.  Many challenges are involved amassing the quantities of data into organized, reliable contributors, asking questions of validity of facts, considering opinions, and consulting other sources.

WHAT IS THE CORONAVIRUS?     

WHO named the disease COVID-19. This includes the type of virus, and the year of the outbreak. In review, Corona viruses have similar appearances, and Corona in Latin means Halo. These viruses are Circular in Shape and have spiked appendages on their crown. There are thousands of types of this virus and they can cause the common cold to more severe illnesses like the SARS and MERS. Some Coronaviruses can spread from animal to human and also re-infect a person.  For example, two negative tests are required to be considered cured from COVID-19.  Occasionally a second positive test has been identified.

(Source:CDC)

 

THE WORLD HEALTH'S RESPONSE TO THE OUTBREAK WAS A #SOCIALWIN

On January 30, 2020 the World Health Organization declared as a Public emergency and requested additional funds to help curb the infection rate. As of March 1, 2020, there had been over 87,600 cases and 2,990 deaths worldwide. The risk of infection is very high with any age group, but the risk of fatality is dependent on many factors, including age, poor health, and even gender. For example, in China included being an older adult with preexisting heart conditions or hypertension, overweight and men had a higher mortality rate than women. There were Fewer cases in children. The Ages of 10-19 years were only 1% of the infections and only 1 death. The age group under 10 years old made up less than 1%, with no deaths.  
Estimating mortality for Coronavirus to be about 2%. CDC study showed COVID-19 mild for more than 80%. The World Health Organization has had a tremendous challenge dealing with the COVID-19 illness.  Their objects are being met continuously with new data and knowledge being developed through dedication.  WHO had a three-pronged agenda.  The research into the origins and containment of this virus are ongoing.  To engage the trust of the Chinese government and people to allow two visits was a resounding success.  There may be more visits needed. Public Education has been very successful in this campaign.  Now WHO will be working in tandem with all the leading health resources globally and with the new U.S. Task Force.  They are very successful with this campaign, although it is continuing.   This exploratory study of the World Health Organization Campaign for Research, Containment and Educating the Public regarding the Coronavirus has been a daily, and hourly accumulation of data. 

 

FURTHERING A SUCCESSFUL CAMPAIGN

Both the World Health Organization, national, state, and local agencies could utlize the social media platforms that are available now to further public awareness about the outbreak. One way of doing this is utilizing micro-advertising, video platforms, and other resources that are specific to particular groups of individuals. An example of this would be buying Youtube advertisements advising younger viewers on preventative measures. Another example would be placing particular commercials on individuals' timelines specific to their profiles. However, the most important challenge these organizations can meet, is counteract the surge of misinformation that is arising from ever growing infection rate, and for world leaders to distance themselves from this misinformation, denounce stereotypes and civil unrest that arises, and to maintain transparency with the public.

 

https://www.linkedin.com/feed/update/urn:li:activity:6640327840518721536/

 

**Special Thanks To Dana Casper, embedded media specialist.

 

 

 

 

 

 

Resources: 

Cowling  BJ, Leung  GM.  Epidemiological research priorities for public health control of the ongoing global novel coronavirus (2019-nCoV) outbreak.  Euro Surveill. 2020;25(6). doi:10.2807/1560-7917.ES.2020.25.6.2000110PubMedGoogle Scholar

Wu, F., Zhao, S., Yu, B. et al. A new coronavirus associated with human respiratory disease in China. Nature (2020). https://www.nature.com/articles/s41586-020-2008-3

Wu, Z. (2020, February 24). The Coronavirus Disease 2019 (COVID-19) Outbreak in China-Summary of a China CDC Report. Retrieved from https://jamanetwork.com/journals/jama/fullarticle/2762130

Medical Xpress - medical research advances and health news. (n.d.). Retrieved from https://m.medicalxpress.com/

Home. (n.d.). Retrieved from https://www.who.int/

Fehr, A. R., & Perlman, S. (2015). Coronaviruses: an overview of their replication and pathogenesis. Retrieved from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4369385/

https://allworldreport.com/, (January 24, 2020) Where is Wuhan and did coronavirus start in the Chinese city?

https://www.upi.com/, Dunleavy, B., February 10, 2020. WHO team to arrive in Wuhan Monday to join in coronavirus fight.

https://www.worldometers.info/, March 1,

https://www.cdc.gov/ 2020. COVID-19 CORONAVIRUS  OUTBREAK. February 13, 2020.  Coronoviorus 2019.

 

 

 

 

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02-24-2020 10:59:06 PM EST

 Blog 9                       MGA SOCIAL MEDIA POLICY

     I found the MGA Social Media Policy more clear and user friendly than several other university sites I reviewed recently.  The information is divided clearly with easy links for additional information.   The language of the Policy is also smoothly formatted for efficient reading and understanding.

The legal aspects of privacy are delineated for FERPA and HIPAA.  A discussion of maintaining confidentiality by not posting "sensitive or proprietary information about the university personal, medical, or financial information about our students, alumni, or employees."  All copyright and intellectually owned property need to be referenced and permission granted for use.  Videos and Photos need to have permission forms signed for minors attending Georgia Academy or university sponsored programs.  Also in residence halls where privacy is expected written permission is needed.  Otherwise verbal consent is needed for classroom photos.  Photos or video in public spaces does not require written consent.  A consideration of a public photo or video may be that an individual may acquire an image and forward it to  public social media site with students or staff unknowingly being presented.  I also found that the University had a policy had a clear discussion for the Center for Assistive Technology and Environmental Access dedicated to aiding students with disabilities.  This was a different  from some of the other institutions I reviewed in which their policy in this regard was not readily seen.

     Branding standards are explained in detail for the public relations promotion of MGA.  The Logo is defined with precise design and purple color.  The products available are also displayed and discussed.  They are trademarked. Throughout the policy it is enhanced that users of social media are to remember to be ambassadors of the school's presentation.  Respectful and thoughtful posts are required on all accounts.  It is discussed how social groups can apply for social media accounts through the developers of this policy which are members of the Communications and Marketing departments.  The University promotes the use of the hashtags #MGA and previous hashtags are discouraged.  Diversity is welcome at MGA.  Insulting or derogatory comments are not permitted.  The school enhances communication of student and staff endeavors, successes and future plans for growth to enhance community, national and global positive effects.

MarComm  states the University is known as MGA.  They encourage social media avenues for educational resources.  Lists of social media venues are available, such as Twitter.  Best practices encourage students and staff to recognize the perception others will have in regards to what is shared about the institution.  Social media accounts are encouraged., and if developed, should be posted regularly.  Accuracy and respect is necessary to build trust and transparency for the value of truthfulness.  "Hashtags encourage familiarity" and "establish consistency" with school identification.  Linking pages to additional sources of the Social Media Policy is encouraged.  Marcomm promotes the school's Facebook, Twitter, Instagram, and YouTube accounts.

     I would encourage the staff of Marcomm to list the Social Media platforms supported by MGA in the beginning of the format.  I also would ask the staff to consider a type of photo/video approval for public areas, even if it is a verbal contract. 

    In regards to reviewing this document, I would be inclined as a parent of a high school student making decisions for future education, to strongly consider MGA.  I was very much impressed with the quality of this University Social Media Policy.

 

      

REFERENCES:

https://www.mga.edu/marketing-communications/social/social-media-guidelines.php

Chertoff, Michael, 2018, Exploding Data, New York, NY, Atlantic Monthly Press.

Lipschultz, Jeremy, 2018, Social Media Communication, New York, NY, Routledge.

 

 


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02-24-2020 6:03:57 PM EST

BLOG 8  SOCIAL MEDIA POLICIES OF FIVE UNIVERSITIES

      There are numerous purposes extended for Social Media policies for Universities.  Using a source from the universities being reviewed for this assignment, I selected the purpose from the University of Houston to explain the need for a higher education Social Media Policy. The extensive policy of this institution seems to agree generally with the other reviewed universities.  The goals explained are 1) to connect with others, including students, employees alumni, fans, and the University; 2) communicate and encourage engaging discussions about University current events, issues, accolades, organizations, and people; define rules and procedures for the use of of the Official Social Media sites to ensure university sponsored social media is legal and in compliance with University policies. 

     The five universities assigned for this project are: California State University, East Bay;  Drexel University;  Kent State University; Purdue University; and University of Houston.  All departments are considered, including the main university, individual colleges, and programs. 

     The examination includes 3 key areas with subheadings for each university Social Media Policy.  They include: common legal standards to be followed, regarding employee/student privacy, crediting sources of content, disclaimers, intellectual property,and photo/video release;  branding standards for university social media, including logos, taglines, and hashtags; communication standards for communication in social media, regarding permitted topics, those topics to avoid, communication transparency, role of social media listening.

1.) The first university, with link https://www.csueastbay.edu/universitycommunications/index.html California State University, East Bay, stated the purpose is to increase awareness of the university, enhance image, and advance objectives in its Mission Statement.  It is divided into five sections, East Bay Today News, Posting Guidelines, Faculty Experts, Brand Style Guide, and Editorial Style Guide.  The  University Communications and Marketing department was responsible to state postings were to be respectful especially for public order.  Proper titles are to be used. The FERPA Privacy policy is delineated in the section under the Office of the registrar.Requests for Design and Publication are to be submitted.  I did not see a photo/video release readily available as part of the above request.  The Brand division was delineated clearly with a definition of a Brand as "the name and symbol  that distinguish a product", and encouraged consistency through images, words, and interactions. All posts form brands were to be approved in advance.  Many diverse topics of campus life are available in the index of activities.  The only disallowed topics I could delineate were those statements that were insulting or slurs.  Transparency was advised immediately to take responsibility for errors and correct them.  Social media listening regarding this school are very important as indicated in the specific Mission Statement under the About Cal State East Bay tab.  This institution is promoting a positive community image for cultural and academic diversity to meet educational needs locally, statewide, nationally, and globally.  I personally would have liked the information I was seeking to be more readily available, especially if I were a parent trying to decipher the Social Media Mission Statement, and help my high school student make wise decisions for future college endeavors.  

   

    2.) The second university, Drexel University, at link https://drexel.edu/ucomm/about/policies/social-media/  states  their Social Media includes blogs, microblogs, collaborative websites, message boards, social networking sites, podcasts, video sharing, and photo sharing.  I immediately liked the organization and clarity of this website.  The school plainly states in the policy that HIPAA is followed stringently.  The Communications Department must be contacted in advance for video approval. Photographs can be be done with or without information forms, although this is notification is available. Disclaimers for private posts will reflect that the opinions are not of the University itself.  Liability for posts is in the hands of the one making the post. Social Media accounts need to be submitted for official business.  Copyrights and intellectual rights are to be respected.  Concerning Branding, there are logo request forms  and descriptions of banners, stationary, web design and other branding guidelines to promote their specific identification.  Achievements are an excellent topic to communicate as well as expertise of staff and community impact as a leader in higher education.  Topics to be avoided are related to negative comments.

     3.) The third university at link https://www.kent.edu/ucm/social/guide/-social-media  is Kent State University.   The website is very professional, complete and user friendly.  The site is clear that all privacy protection laws are adhered to such as FERPA, HIPAA, and NCAA, especially since this is a university dealing with research subjects. Proprietary information is to be respected.  Employees and students are to give credit for all utilized data and confidentiality is expected.  Those who do not respect policies for privacy will be a risk for disciplinary action.  Release for videos and photos was not readily evident to me and is implied as part of compliance with the research privacy data.  Hashtags of Twitter are discussed with some primary accounts being @KentState, @ksunews, and #KentState is general communications. There is a process to develop creative hashtags.   Logos are not to be used for endorsements.Topics that are defamatory or threatening in nature are to be  avoided.  Articles that are biographical, research oriented and positive for community affairs and student activities are promoted.  Being, respectful, positive and accurate are vital.  If an error is made correct it as soon as possible.  These are appropriate for transparency.  The role social media listening plays is that the university plays a vital role in the community and with research affects many avenues of life.  Many stakeholders are served by this institution.   Being responsive to followers and fans efficiently is expected for all departments.

     4.) The fourth institution is Purdue University at https://www.purdue.edu/policies/information-technology/viic2.html All privacy is respected in terms of HIPAA, FERPA and other I thought this was a difficult site to navigate for privacy policies such as Gramm-Leach-Bliley Act.  The IT Department will be maintaining this policy.  I did not readily see the photo/video policy.  Contents are described.  Copyrights are to be respected. I did not see a policy regarding the topics readily, and had to decipher much information from categories that were given such as in a Nondiscriminatory policy statement for equality and excellence.  Disclaimers were expected regarding staff and student opinions. Intellectual property will be respected.   I read that sites could be terminated by administrators.   Defamatory topics were to be deterred.  Social listening  for the sharing of information about Purdue is vital to the reputation of the University and its influence locally and globally.  The institution values the opportunities and risks of Social Media.  This site was difficult for me to navigate.   

     5.) The fifth site is University of Houston https://uh.edu/marcom/guidelines-policies/social-media/index.php  The site states clearly that FERPA and HIPAA are followed for privacy as well as NCAA.  Any recognized sensitive data must be removed as soon as possible.  Freedom of speech is the goal although defamatory, unlawful, obscene language is not tolerated.  All copyright laws and intellectual property must be respected.  Social Media General managers must be involved with blocking access.  Only public information may be printed on the sites, including uses outside of the school, such as Facebook.  A signed photo release is needed if students can be recognized.  The branding standards state that all images must comply with the University identification standards.   Sites that are developed must be registered with the University Marketing, Communications, and Media Relations.  Reference to student handbook for guidelines is advised.  Topics of student and staff activity and excellence and original works are appropriate social media content. Negative information or unlawful content is not allowed.  Transparency builds trusty.  Citing sources for reliability is advised and can be a trust building action.  Regarding social media listening, the site states that "If you do not post items of value, your audience will stop listening.  Give them content they can share and/or help them succeed."  I found this site to be rather clear in its content and easy to navigate for needed information.   

 REFERENCES:

https://www.csueastbay.edu/universitycommunications/index.html

https://drexel.edu/ucomm/about/policies/social-media/

https://www.kent.edu/ucm/social/guide-social-media

https://www.purdue.edu/policies/information-technology/viic2.html

https://uh.edu/marcom/guidelines-policies/social-media/index.php

Lipschultz, Jeremy, 2018, Social Media Communication, New York, NY, Routledge.

Steinberg, Joseph, 2020, Cybersecurity for Dummies, Hoboken, NJ, John Wiley & Sons.


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02-23-2020 2:59:06 AM EST

BLOG 7  PRIVACY  POLICY PROGRAMS

Hello and Good Morning Afternoon and Evening!  I have some very excellent peers to try to shine with during these exercises of blogging on these assignments.

Here goes for the post of regarding Social Media and the Terms and Conditions Agreements.  The one Word I can say to sum it all u regarding this learning experience is WHEW!  I will expand sharing some thoughts as we explore together the three Social Media Moguls Policies.  One thing I want to be the take away is these companies are savvy profit makers and take care of themselves first.  Remember that in all of your dealings with Digital Age platforms.  Be polite...and aware.

Lets Dive In Together...we are Now Swimming With the Big Fish!  We Will Take This One Section at a Time and Highlight Special Interests.  Please forgive this very LONG BLOG!  Terms and Conditions policies for 3 Mega Niche Social Media Communities using historic business principles for Their Own Success are presented.

https://www.thedenverchannel.com/news/local-news/how-much-private-information-are-you-sharing-through-social-media

FACEBOOK  (This platform is dear to the hearts of much of the industrialized world. The words you read are Facebook's.  Read it with very Open Eyes. )

     What Kinds of Information Do We Collect?  "Things You and Others Do and Provide":  This is a mountainous concept that can multiply and grow without borders.        The concept of "content, communications and other information" is vast.  When you enter an encounter as a sign up procedure is when this process begins.  It goes on continuously as you create and share content,  message and communicate with others.  Their communicated concept is clear here.  The idea of             being wary of our digital surroundings may be murky.  Eyebrows need to raise with "analyze content" types of statements, and who can see data with "special           protections."  Also, Facebook "storing data of people and groups we associate with" may be a red flag.  The amount of time and habits of use are recorded.                 "Purchases and debit card information are filed."...(Talk about BUYER BEWARE! WOW!)  Comments or photos others make of you or your posts are examined also.  At best in my humble observation           this is a huge public relations arena...where it can lead to based on our educational exposure needs further discussion. Device Information: Facebook collects        data about the devices used during site use.  This data includes device qualities and operations, identifiers such as games or apps, signals like Bluetooth or            WiFi,  data allowed such as GPS, network/connections like ISP or phone number, and stored cookies. So "they" are interested in how you get on Facebook..."Facebook Business Tools" provides advice regarding                customer activities off of this site, such as websites visited  and purchases.  (My thought is...why is this their business, and is this to increase profits, or is this data precious for other reasons?) Third-party providers can supply Facebook with users information (MY thought is...what kind of kickback are they getting?) How Do We Use        This Information?  Provide and Personalize products, using customers' connections, preferences, interests, and activities. Facebook can fill in a user's                       identifying information on sister products. The company personalizes ads for a person's location or preferences, and also uses this data for research and                   development, and for personalizing ads or other sponsored content.  Facebook provides measurement, analytics and "other business services", promotes                 safety, integrity, and security,  by using data to "investigate suspicious activity", communicates with customers, and uses data for research or innovations for             "social good." (This information shared with you from their site tells me in smokescreen terms what I say and do affects me...and you the recipients...in ways that may or may not be for our best interest...I think Big Brother can turn into more than a necessary nuisance...especially in times of crisis...with a presence for other purposes than to alleviate difficulties.)    How Is This Information Shared?  Your audience choice, and other accounts can see who has viewed their sites.  Public Information such as             your public profile, public forums, search engines, and offline media joining with Facebook.  Your information can be shared by others on or off this platform,             and your comments can make it beyond a single post. You can report offensive content.  Others can see if a user is active on Facebook products.  Third                   parties such as games can access your public profile.  Data is shared with third party partners, but not sold to them.  Partners in analytics receive data,                     advertisers, measurement partners, those providing goods and services, vendors and service, researchers and academic personnel, and law enforcement or           legal resources also can receive data from Facebook. (I'm not making this up.  I don't have that good of an imagination.  What have we bought into in the guise of connection and leisure enjoyment and sharing information with Dear Ones? ) How Do Facebook Companies Work Together? Facebook, Instagram, WhatsApp, and Oculus are                   related platforms, and process data across the board. (Like good ol' A. G. Bell said with the advent of the telephone, "What hath God wrought?)  How Can I Manage or Delete Information about me? Facebook stores data until the account is deleted           or "until it is no longer necessary to provide our services" and on a case by case basis.  If an account is deleted, other users will have continued access to                 previously shared data. (That to me sounds like vague camouflage.  Why would "they" want my stored inactive data info cluttering up their data e-cabinets? Is it the idea of it may be needed  someday so hang onto it?  If there are budding authors reading this humble opinion who have a talent for "whodunits" this may be a start of a lucrative series!)   How Do We Respond to Legal Requests or Prevent Harm?  Personal data is shared in response to a legal request.  Information                     received about users  can be kept with a legal request or government obligation or other concerns.  Disabled account information is kept for a year. (I personally would want to be informed by Facebook that some entity, organization, or lawyer is requesting my information.  This can have ramifications of untold consequences.  This may be an insult getting into personal rights.  How would it be received in public opinion  to do business with anyone in the community or have a social interaction with any organization...and it's up for scrutiny for a perceived infraction you are unaware of? Seems like with a few tweaks our social structure can be changing.  Like the frog in the pot of boiling water we are not in tune to jump based on our own interaction with the gradual rise in temperature and our innate natures.)  How Do             We Operate and Transfer Data as part of Our Global Services?  Sharing is done through sister Facebook companies and through business partners users               interact with, obtaining the person's consent. ( With all the other rhetoric I wonder if I have been notified and given any consent...I get notices from unsolicited  entities around the world on my lowly Facebook  page.) How Will We Notify You of Changes to this Policy?  Facebook states it will notify users ahead of time before                 changes are made.  ( I know better from the installations of format changes and blocking actions this is not so.)  How to Contact Facebook with Questions :  For questions about Instagram and Facebook Policies, contact information is provided.  A                 separate Privacy notice for California residents is included.   (VAGUE OR QUESTIONABLE data in this lengthy, verbose statement requiring more clarification was part of every topic to me. There was no major emphasis of my own dangers dangers of being hacked or being followed by unknown or unwanted negative entities, such as  members of the Dark Web, or how to be aware of these consequences occurring; or if Facebook guardian angel staff are protecting me from naive clicks to a questionable location.  Has anyone had good luck in truly having a good conversation with Facebook administration? I have not had any luck in contacting them for any discussion.  They have let me know of their Big Brother presence of monitoring, slowing, and blocking my posts, which includes a limit of sharing uplifting posts passing through my page).  It may be time to host some competition.  Mark Zuckerburg is not the only person who can proliferate Social Media and dominate this entity.  The human race is too gabby to allow Facebook to be the only one! In the spirit of good healthy capitalism...Competition is good for business! Especially the Communication Business! WHO wants to get in on the creation of the new and improved online social networking and social media service product? It can be done!!

For the next adventure...SNAP. Inc....  Splashing back in the information depths and swim with more BIG Fish...Get your tanks and wet suit and fins...Jump in!

Snap states its a Camera Company".  The concept is based on the ancient adage that "one picture is worth a thousand words".  The Social Media giant bases its connectivity on positive experiences with in the moment experiences for enjoyment and growth. There are at least 100 million users, mostly young people, who thrive on this site, allured by the acceptance of reality is okay to publish, and that these images can be temporary.  There is not a mention of how many friends one has or likes for approval, and the videos and pictures are by amateurs.  If screen shots are taken of photos to be save, the customer is notified.  The adolescent ever present fear of missing out which is pervasive in many people, both young and old, can be temporary since the images posted are temporary.  Unfortunately, being this site is very popular with young people and children sexual crimes have originated through lurking criminals.  also, young people have been exposed to sexual content on this social media venue parents may not have been prepared to address.  Monitoring is necessary and joint time with parents advised, and with discussion of social media experiences regularly.  Snap Inc. includes three companies, Snapchat, Spectacles, and Bitmoji.  Snapchat is popular with the teens and kids, although the company umbrella does not knowingly  take registration from users under the age of 13.  The platform is based on temporary images,videos,  and messages. Currently "Stories" of chronological data lasting 24 hours of time can be presented and a forum called Discover, which is an exploratory news site with temporary data from sources such as CNN and Mashable.  Mobile device use is popular on Snapchat and augmented reality with virtual stickers are prevalent.  Spectacles  adds 3D elements by specialized tinted rounded sunglasses, that can be bought through pop-up vending, resellers, or rented. Spectacles must be paired with Blue tooth for a device and with Snapchat and used with short videos.  Bitmoje is an application used to create images to augment a message and can be connected to a Snap account.  Customized icons, called avatars, are used for self expression and are very popular.  Bitmoje can also be linked to various social media sites and devices. The SNAP INC.  "terms of use" are communicated in words of less syllables.  It is lengthy with plenty of areas for parents and young minds to get confused.  There is thankfully a brief summary though, and a section for European and California users, due to extra privacy policies in place for those areas.  This abbreviated edition is my novice interpretation and opinion interjected description of this media giant's Privacy Policy:  Information We Collect concerns "Information You Provide" of demographics, personal avatars, debit card records for commercial interactions, images and messages.  The information is less business toned than Facebook, so may be less eyebrow raising to read, although similar.  "Information We Get When You Use Our Services"  involves which services used, activity and interactions, communication, your content and device information.  The policy sounds similar to Facebook with more simplicity and clarity. It seems to me that in the Device Phonebook, Camera and Photo Section, Location Information, Information Collected by Cookies and Other Technologies, Log Information, and Information We Collect from Third Parties sections, the Privacy Policy is discussing all of the issues discussed by Facebook in a language geared to younger users and their parents, who are their intended customer base.   Since the terminology is simpler, the data is not as vague.  There are eyebrow raisers though, as in the previous section about debit card information being stored.  I am not especially entertained that a child's activity patterns are collected.  I also am uneasy about the company being able to use devices to determine location.  This information can fall into unintended hands.  Although this policy states "with your permission," that is only for people who are following society rules of etiquette.   As an example, a hacker with criminal intent has no boundaries in this regard.  My personal opinion is that cookies are used too broadly and freely to assist companies in gaining a larger profit margin.  Although the premise is for profit, third parties and Snap need to limit some of the data that can be leaked unintentionally to negative sources.  How We Use Information  describes in subsections the uses of this information. On a second page, Enforcing Our Terms and Policies briefly indicates that posts of unlawful content are against the policy of Terms of Service.  This leads to a Transparency Report which is detailed, leading to Law Enforcement Guide, Privacy, Policy, and Terms of Service section.  I wonder how many parents, or teens, actually dig this deep.  The Snap Inc. Law Enforcement Guide is extensive with email address information and also what seems to be an overview of the company that can be perused as a summary for emergency law enforcement contacted to deal with an actual emergency related to the site.   Details of how to locate a user name and other information leads to how information about a user's activity can be obtained.  I am glad this information is available.  I would like it more accessible and direct contact recommended to EMS.   I am not satisfied with having to dig that deep to get to this information if needed rapidly.  In the case of child safety, access to information is is a priority.   On the other hand, I do like the Control Over Your Information Provision.  I need to add that I have not used Snapchat.   Not being a user makes the Privacy Policy one that I can only theorize is reliable. Of note,  I believe Snap.Inc. is  attempting to legally cover its basis in stating it does not knowingly engage in posts from children under 134 years old.  There is no direct way to verify this in actuality currently that I am aware of.  I do not know how this would stand in a court of law, and in whose court, with whose attorney is on the case.  The company states they have a broad base for sharing personal data in the How We Share Information Section.  II believe the administration is much to liberal with sharing the information of children, and parents may not know clearly of the sharing of data third party in Third-Party Content and Integrations.  In the How Long We Keep Your Information, only the "favorite places" expiring after forty days was mentioned. A further link to "Snapchat Support" for further expiration dates.  I was still left with questions about this topic, knowing contacting administration would be a next step. I liked the "Download My Data" in the Control Your Information section. The link to deactivating an account seemed fairly clear. In the last section on Revisions to the Privacy Policy, the company communicates a note of confidence to prepare its customers in this action.

Moving on to TWITTER  Is that a Seagull that is Tweeting  Or a Goose that is Honking?  "Dive again in the Deep Pond of Privacy Policy"

I am a new user to Twitter.  I am so new I just learned about Periscope, which is Twitter's live streaming app that has some unique qualities.  Users can broadcast or watch others broadcast. One can interact with the broadcaster, ask questions and send encouragement.  Twitter's Privacy Policy  has 7 easy to read organized sections with user friendly links for more clear and concise information.   I did NOT read the Twitter Privacy Policy when the account was activated. I am reading it Now.  So Far I Like it.  It is not as formidable as the Facebook policy.  I like the brevity and clarity.  I know the company is looking out for its own interests first.  There is an opportunity for loopholes and jargon for confusion, although it seems minimal.  to me at present.   The first section, Basic Account Information is divided into five subsections: Public Information, Contact Information and Address Books, Direct Messages and Non-Public Communications, Payment Information, How You Control the Information You Share With Us.   The second section is Location Information.  The subheadings are: Links, Cookies, Log Data, Twitter for Web Data, Advertisers and Other Ad Partners, Developers, Other Third Parties  and Affiliates, Personalizing Across Your Devices, How You Control Additional Information We Receive.  Defining how they receive information:  For ease of  organization this agenda may be helpful.  The company collects demographics and other information.  The policy is simply stated.  Most activity is public, including profile information, language, and time zone, (location with permission),  photo tags, application, programming interfaces with user's permission,  email data from contact, Periscope settings,  and for notifications.  Twitter scans for spam or malicious content to users accounts  They also store debit or credit card information which I do not like.  Users have Privacy and Safety settings that can filter data shared with Twitter.  They also can receive information about sign-up or current location from PI addresses or device settings.  Users can determine if Twitter can save this location information. Twitter gains access to the links users share from its site. They also gain information from cookies.  Log data is also a topic administration handles  and can come from third party websites.  Advertisers I respond to are sources of data for Twitter.  Mobile device ID's, hashed email addresses, interest data, content viewed, and actions taken are sources also.  How Does Twitter Use Personal Information:  Twitter discloses information to third parties to address feedback.  Service providers receive personal data  such as Google Analytics.  If a merger or bankruptcy occurs the personal data of customers would be given to the new owner.  Non personal information is shared to pollsters in regards to general information, such as tweet amounts.  Again, information can be shared in public safety interests with law enforcement sources.  Twitter explicitly states that there is not a limitation to legal defenses or objections a user may have to their data being shared in this regard.  Accounts are validated through email and telephone number, and for text messages, or advertising. How Does Twitter Share Your personal information to other social media users or Third Party partners: Twitter shares personal information by allowing tweets to be seen by other members of this site. Also if I were to share a tweet to another platform, say Facebook, my information may be used.  For third parties, again the information is used for advertising purposes or for smooth operations to service providers.  When the third party receives this information, it is also within its rights to share the personal information of any user as it deems necessary or helpful to its own needs.  Education Institutions, Faith based organizations, health care providers and business opportunists who have advertising, Twitter accounts, streaming, posts, or other data from music to self help snippets, that I respond to with a response or share have my information from that period.  That encounter will often generate more posts.  Soon the encounters are more than daily viewings.  Managing My Personal Information:  I have tried to review the personal account settings on Facebook and use them.  I always manage to touch the wrong selection.  I feel their information is for a more savvy person than myself.  The Snap management options seemed a little more user friendly.  If I were a parent though, trying to adjust the settings, I would want guidance from someone who may be more experienced, such as the media specialist at the local high school.  As I was looking for the Management tools for Twitter, I felt I could with reason learn to use them.  I have not wanted to block anyone, but I believe I understand the process.  It seems that Twitter is the clearest on informing its customers they can control the settings.  Twitter makes deactivation a step by step process.  The amount of information I share to Twitter is something I can control more than the other sites.  I can remove information from Twitter.  Twitter does want to keep its customers happy more so than the other sites per its Privacy Policy.  That keeps customers coming back.  The person on the site is not just a Twitter user.  The perception I have is that person is a Twitter customer.  Short of having increased numbers of Tweets from people I am surprised to have floating on my feed, I don't have any complaints.  From there Privacy Policy they show they respect their customers.  That will keep this customer coming back.  I also want to reiterate from some of the other blogs I have read that privacy is a big issue.  We are inundated with this issue constantly.  Respect for one another is paramount in all encounters.      

  

 

REFERENCES:

https://www.facebook.com/about/privacy/

https://www.snap.com/en-US/privacy/privacy-policy/

https://twitter.com/en/privacy

Graber, Diana, 2019, Raising Humans In A Digital World, New York, NY, Harper Collins.

Lipschultz, Jeremy, 2018, Social Media Communication, New York, NY, Routledge.

 

 

0 Comments

02-10-2020 4:54:18 PM EST

 

 

 

   

                          THE MARVELOUS, MAGNIFICENT,  MIRACULOUS SPLENDOR OF MELDING DIGITAL VIDEO FORMATTING AND SOCIAL MEDIA

 

      There are wonderful opportunities for Social Media and its uses for mankind.  "Social Media refers to websites and applications that are designed to allow people to share content quickly, efficiently, and in real-time.  Many people define social media as apps on their smart phone or tablet...this communication tool started with computers....most... users access their tools via apps.The ability to share...in real-time has transformed the way we live and also the way we do business.  (www.thebalancesmb.com, 5/8/19).  Digital video is moving visual data in binary form.  The senses absorb information by analog format, making it completely variable. Digital Audio Visual facts are made of individual units placed so close together the human senses understand them as continuously flowing. (www.Whatis.techtarget.com, copyright 1999-2020).  The combination of these two products have revolutionized human communication.

 

     Three exciting innovative subjects highlighted for 2019 are shared in this blog.  1.)  "Going Live" is defined as live streaming of digital data, and has been available on Facebook since 2016.  Per the online news site, Webcast, over 2 billion people have seen live videos.   "...The authenticity and vulnerability of live video is really speaking to audiences skeptical of sales pitches and manipulation...This is a trend just getting started."   2.)  The re-emerging art and skill of storytelling are possibly the next growth of recognized social media.  Facebook states that the "Stories" format will replace current news feed.  For example, creators can instill a deeper type of content into a product line.  In this presentation of media mixture audiences indicate they have more connection with a particular brand type.  The site Entrepeneur described utilization of Instagram Stories by 200 million users.  Snapchat cannot boast an upper hand on this medium any longer.   The business community needs to be alert.  3.)  The major platforms currently  becoming leaders for the the video market to eager target audiences are Instagram, Facebook, and YouTube. Instagram's IGTV has premiered longitudinal long form type videos.  New programs for creators of YouTube projects also have new selections to utilize.  (www.business2community.com, (1/2/19).

  

     With new efficient video editing techniques, videos are readily available for viewing on sites including Facebook, Twitter, YouTube, YouTube For Kids, Instagram and Pinterest, with adaptations to be used for new applications.  Subjects are diverse, including merchandising, news events, video conferencing, business, social celebrations, education, crafts and cooking, family and friends activities, and entertainment, with novel topics or themes emerging daily.  Current health related issues with acute situation of all types, chronic problems, and current medical events can readily be accessed.  The marvel of dealing with distance brings beautiful images around the globe to viewers, and also opens a door to address current environmental matters.  Citizens can report situations as they are occurring, such as severe storms, with journalistic precision with appropriate practice and guidance.

 

     Negative issues may include several problem areas.  First, editing of offensive material of the viewing audiences must be instilled in the new video producers.  Socially shocking material needs to be edited, unless proper warnings and filters are used.   Although these new communication wonders are instrumental for social change, respect of the audience is very important.  Harsh subject matter, although possibly necessary to educate viewers, may have a side effect of driving an importance audience away.  A similar issue that may require attention, was a recent phenomenon in 2019 of  particular bathing suit actually being advertised as a promotion for free to people who tagged and again posted their photo in the first 24 hours.  The suit became so popular that the selling company, Sunny Co. Clothing, could not keep up.  (www.personalization.com, 8/20/19).  Trust is very important in the Digital Age.  "In a world driven by social media content, disclosure of new facts can rapidly change public opinion and policy. (Lipschultz, 2018, p. 24.) With this in mind, rapidly emerging data can create confusion if not communicated clearly as updated information.  Even with these possible limitations, use of social media with digital videos is opening many doors for opportunity. 

 

References

Lipschultz, Jeremy, 2018, Social Media Communication, New York, NY, Routledge.

https://www.business2community.com, Spisak, Kris, 2019 Social Media Trends and Statistics, January 2, 2019.

https://www.personalization.com, Alemdar, Soner, Social Media Fails In 2019 You Need To Know,  August,20,2019.

https://www.thebalancesmb.com, Hudson, Matthew, What Is Social Media?, May 8, 2019.

https://www.whatistechtarget.com, Rouse, Margaret, Digital Video, Copyright 1999-2020.      

 


0 Comments

02-07-2020 6:55:12 PM EST
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                                 FACEBOOK AND ARTIFICIAL INTELLIGENCE TEAM UP TO MEET THE NEEDS OF USERS WITH SUICIDAL THOUGHTS

 

 Like an internal volcano, emotions can smolder, heat and cool, expand and contract, and guide our everyday thoughts and actions.  There comes a time in many lives that the volcano erupts, causing much disaster and destruction.  This is the world of depressing thought, hopelessness, and overwhelming frustration that can lead to suicidal thoughts and actions.  Just today, in the rural community I reside in, a professional person dearly respected took his own life leaving questions of why and a heartbroken family and shocked community.  The loss will be very hard to ever heal.   Depression is one disease that cannot be ignored and is a major contributor to this tragedy.  The following USA facts  from save.org bring light to this subject:  Suicide is the 10th leading cause of death in the United States.  About 123 Americans commit suicide daily with one death by suicide every 12 minutes.   Only 50% of Americans experiencing major depression receive treatment.  There is one suicide for every 25 attempts.  In the elderly there is one suicide for every 4 attempts.  (www.save.org copyright 2020).  Many different signs and symptoms of suicidal have been identified.

  The Mayo Clinic offers these insights of symptoms:  1) Talking about suicide, 2) getting the means to take one's own life, 3) withdrawing from social contact, 4) having mood swings, 5) being preoccupied with death or violence, 6) feeling trapped or hopeless, 7) increase use of alcohol or drugs, 8) changing routine or eating or sleep habits, 9) risky or self destructive behavior, 10) giving away belongings or getting affairs in order, 11) saying goodbye to people, 12) developing personality changes. Warning signs are often not clearly seen and vary.  Overwhelming life situations and hopelessness in crises can create  tunnel vision with an appearance of suicide being a realistic answer.  Family history of suicide can be a predisposition.  Women have more attempts although men have more completions.  Having suicidal thoughts with firearms in the residence are a serious risk.  Isolation, stressful events, impulsive behavior from alcohol or drugs, underlying psychiatric issues, family history of mental health issues, chronic medical conditions linked to depressive thinking and non-supportive family for alternative lifestyle or being in a hostile environment are risk factors for adults.  For children and teens psychiatric disorders, losses or conflicts with family/friends, history of physical/sexual abuse, substance abuse, pregnancy/sexually transmitted diseases or other medical issues, being a victim of bullying, uncertainty of sexual orientation, being aware of an account of suicide or knowing of a peer's suicide are also risk factors.  (www.mayoclinic.org 1998-2020).

 Discussion Questions:    

Question 1:  Algorithms and patterns are used to improve Facebook's suicide prevention monitoring.  Through precise training, Community Operations reviewers  to determine defined accurate suicidal expressions in posts.  The AI portion of the mechanism involved "feeding" the computer at first large amounts of expressions and then narrowing the field to a small and more exact set of negative statements to flag for suicidal thoughts.  In addition, to formulating a pattern of expressions to watch for, the team also looked for comments by family and friends.  Some of these comments may indicate more acute stages of alarm in regards to the person who is having the crisis.  These comments are scored and inputted into a "random forest learning algorithm" specifying numerical operations.  The term tree defines the many trees of decision utilized and the average mean of individual tree predictions. (about.fb.com, 9/10/18).  

Question 2:

Support methods are provided such as help resources and options to communicate with family and friends in time of suicidal thought or impending gestures.  These answers are always given regardless if the report is from a friend, family member, or AI flagged and reviewed. Help line phone numbers are offered of mental health resources and suicide hotlines.  If danger is suspected, local authorities can be alerted for wellness checks by first responding EMS protocols.  These options are provides on the basis of scoring of the flagged posts by the reviewers based on word combinations, text content, and numerical details such as hour day and weekday.  This information is used to calculate the risk and need for appropriate intervention.  (about.fb.com, 9/10/18).  

Question 3:

Facebook users in the European Union (EU) are not included in AI scanning for suicidal posts because General Protection Regulation (GDPR) privacy laws about user profiling regarding possible sensitive information inhibit the technology's use.  (www.techcrunch.com, 11/27/17).  The GDPR requires all users of a website to "give specific consent to collect sensitive information such as that pertaining to someone's mental health."  (www.businessinsider.com (1/6/19).  

Question 4:

There are some people who have concerns about using AI to scan for suicidal messages expressing reasonable doubts.  Although AI predicted with an 80% to 90% accuracy of individuals possibly attempting suicide within a 2 year period, this study group was only of people who had been hospitalized for mental health issues after an episode of self harm.  Also, privacy implications of users on Facebook are raised in response to Facebook's history of working in tandem with surveillance agencies such as the NSA. (www.theverge.com, 11/28/17).  "HIPAA, or the Health Insurance Portability and Accountability Act, requires the safety and confidential handling of a person's protected health information and addresses the disclosure of that information if or when needed.  The only protections of privacy that social media users often have are whatever agreements are outlined in the company's policy paperwork that you sign or 'click to agree' when setting up your account", explained David Magnus, professor of medicine and biomedical ethics  at Stanford University.  (www.cnnhealth 2/12/19).

 Question 5:

 I agree Facebook viewed depression and suicide as an epidemic needing community treatment.  Posted emotional outbursts of users that led to violent photos and videos and leading to the tragedy of suicidal statements and actions being recorded were harsh to be visually digested.  This has been an alarming factor to deal with for the corporation and for users.  This type of recording is not appropriate for social media per the responses of shocked viewers. In all of their kind and caring attitudes expressed, suicide on Facebook is bad for business.  Similar to the adage of "If Momma ain't happy then nobody's happy," something had to be done, with professionalism and timeliness.  Viewer negativity could affect user populations, and in turn this would affect sponsors and advertisers, with the bottom line showing a possible predictable decline in the profit margin.  Not only would this continued escalation of these posts be shocking to viewers, the end outcome of the health of the social media giant would be weakened. Being the color desired on the economic spreadsheet is black for profit and not red for being in the hole financially, these bright red flags were addressed accordingly.  I know that is not the public stance of the company, in which they did address the issue with their response to the need to intervene with as therapeutic an approach as a social media site could offer.  This was to maintain another important adage which is a principal of good business; this is supporting the internal belief in the consumer to be satisfied with the business interaction, and be confident that in the transaction the product seller has respectfully and with trustworthiness, has maintained the belief between them that "the customer is always right".  This also keeps the bottom line in the black because the customer base is growing to come back, returning for more interactions, and not dwindling due to major unsolved issues.  By meeting the problem, addressing it suavely and with as much expertise as possible, such as utilizing guidance drawn from numerous prestigious national health organizations, in a caring atmosphere, the crisis of personal suicide issues of viewers could be reduced and eliminated as a Facebook corporate crisis.  In this country and globally major problems are occurring affecting many people physically and emotionally.  This shows the ways of people reacting and their tendencies of social actions in response to pressures of life.  In the respect of people through my work I appreciate thoughts of despair needing intervention immediately.  My heart is totally sensitive to the needs of emotionally distraught individuals.  Facebook staff did realize that the unique program format of friendship, connection, and communication would be a platform to help alleviate suffering in this regard.  I do give them credit for their intervention.   

References: 

https://www.aboutfb.com, Card, Catherine, How Facebook AI Helps Suicide Prevention, September 10, 2018

https://www.businessinsider.com, Goggin, Benjamin, Inside Facebook's suicide algorithm: Here's how the company uses artificial intelligence to predict your mental state from your posts, January 6, 2019. 

https://cnnhealth, Howard, Jacqueline, Facebook screens for suicide risk, and health experts have concerns,  February 12, 2019.

https://www.mayoclinic.org, Suicide and suicidal thoughts, 1998-2020.

https://www.save.org, Suicide Awareness Voices of Education, 2020.

https://www.techcrunch.com, Constantine, Josh, Facebook rolls out AI to detect suicidal posts before they're reported, November 27, 2017.

https://www.theverge.com, Vincent, James, Facebook is using AI to spot users with suicidal thoughts and send them help, November 28, 2017.

 

 

 
 

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01-31-2020 9:13:15 PM EST

 

 

 

 

Caribbean Voice Initiative and Citizens Journalism Certification

     The Caribbean Voice Initiative is a startup of citizen journalists in the Caribbean and abroad to report the ability of this area to recover from devastation from hurricanes, beginning in 2017.  The organized citizens use smart phones for text, videos, and photographs, with verbal descriptions of the recovery efforts.  The guidelines are basically regarding respect on the internet with information directions for readers to pursue the subjects.  Hashtags are utilized to denote locations and describing the type of damage communities are coping with and trying to repair.  Dates are required.  Identification by name is necessary for contributor.  The guidelines appears, from the language of the descriptive articles, to be wise and emphatic suggestions more than strict rules.  The program may have this adaptation approach to be fluid for change as the need arises, and to accommodate other presenting issues.  The organization of Eastern Caribbean States Commission joined Covela Foundation to encourage participation by Citizen Journalists. Royal Caribbean is a major funds provider for disaster relief.  ITM Corporation has made considerable donations. 

    The major world news organizations such as CNN and BBC can partner with Citizen Journalists during disasters and recovery operations by providing portals for their electronic information to be readily downloaded to their program coordinators.  The Caribbean Voice can be a catalyst as an entering triage for recuperative data and needs to be presented, and as specialty journalists from the major news organizations perform evaluations of the contributions, to specifically address particular society needs in the area, such as clean water and required medicines, their personnel can enhance the information. 

     The Caribbean Voice and other Citizen Journalism initiatives can engage with numerous national government, charitable, national, and international relief organizations such as the International Red Cross, FEMA,  CDC, All Hands and Hearts, Samaritan's Purse, Direct Relief International, and Doctors Without Borders  to provide vital information of victims' status and basic needs to be addressed.   These organizations can also have designated sites for reports of current events and required interventions.   The major organizations can give credit publicly to the individual or group of Citizen Journalists.  

     "Journalism shifted from being largely one-way mass communication to participatory work that includes some user generated content...During a breaking news event, users may provide information not yet available to professional journalists."  (Lipschultz, 2018, p. 75).   A dilemma of maintaining a paramount ethical value of confidentiality and privacy are necessary for distributing content.  (Baase & Henry, 2018, p. 166).  During times of chaos and rebuilding, the respect of affected community members and the local governments must be established to keep continued communication and cooperation available for all society members involved.  The Citizen Journalism program is a very necessary global initiative that has recently evolved and will contribute to much improvements to meet emerging needs.

References: 

Baase, Sara,  & Henry, Timothy, 2018, A Gift of Fire: Social, Legal, and Ethical Issues for Computing Technology,  New York, NY, 2018.

Lipschultz, Jeremy, 2018, Social Media Communication, New York, NY, Routledge.

 
 

0 Comments

01-26-2020 11:38:26 PM EST

                                                                                                                  

Augmented Reality and Social Media

     Entering  the world of Augmented Reality is a new concept for me.  I am familiar with several cosmetic companies and optical products that are using Augmented Reality.  I also was familiar with the idea of selecting various hair coloring products or styles to be tested upon a person's face or head before making a final selection.  I had no idea this concept has become a pervasive way to market products in the Digital Age.  "Social media is where consumers are having conversations today, and one of the most impactful byproducts is that of influencer marketing." (Lipschultz, J., 2019, p. 152).  The influencers can be friends, family, or famous people such as celebrities.  Augmented Reality can be adapted to this scenario since it enhances the art of describing events in a story type narrative with transformation of the listener into an interactive player, and is geographically secured and defines a location base. (Lipschultz, J., 2019, p. 152).  Combining these two game changing economic giants of Social Media and Augmented Reality together brings options of growth and recognition to many organizations.  (MobiDev, January, 2020).  "Augmented Reality is the blending of interactive digital elements-like dazzling overlays, buzzy haptic feedback, or other sensory projections-into our real-world environments." (Bonsor, K & Chandler, N., howstuffworks.com, February, 2001 & January 2020).

     Augmented Reality (AR) can be expected to become a new advertising medium that overtakes many other forms of retail competition.  Per Lumus Vision, reports of much growth of this platform are tremendous.  These include estimates by 2025:  video games at $11.6 billion, healthcare $5.1 billion, engineering $4.7 billion, live events $4.1 billion, video entertainment, $$3.2 billion, real estate $2.6 billion, retail $1.6 billion, military $1.4 billion, and education $7 million. (http.//www.mobiDev January 2020).  I was surprised at these figures, particularly of video games.  I was disappointed that education was lagging.  There are numerous fields AR could be useful, such as the exploration of clean energy, environmental issues globally, and meeting the needs of many people throughout the world, especially indigenous or impoverished people.  This technique has an open book of opportunities from animal husbandry to mining precious resources to space exploration.

     MobiDev has a base in Atlanta, in Detroit, and also the United Kingdom, and Nigeria.  They provide corporate digital software.  This company reported Augmented Reality trends gaining special recognition in 2020.  These include:  Mobile AR, such as Apple's ARKit 3.0, Google's ARCore; AR as a novel way to make purchases, such as with companies including American Apparel, Uniqlo, Lacoste, and IKEA: AR for navigation situations, as mentioned for ARKit, and ARCore, and walking directions by Google; AR-powered solution for enterprise, such as smart glasses, Microsoft HoloLens for battery life expansion;  AR enhanced by Artificial Intelligence with Amazon and also healthcare innovations through Deloitte Research; WebAR through sites like Mozilla for browsers; Collaboration and remote assistance via shared AR by Microsoft to improve conferencing, and other industry giants; AR in the automotive industry including tracking and maintaining vehicles; open evolution to innovative business-driven solutions such as Apple introducing USDZ for adding animation, models and digital information.  MobiDev projects AR will be an industry reaching more than $25 billion by 2025. (http.//www.mobiDev.biz, January, 2020). 

     Per Everett Rogers, Diffusion is the process by which innovations such as Augmented Reality are communicated and eventually accepted over time.  Communication is necessary for this adoptive process, and is an activity in which participants create and share vital information to reach mutual understanding.  (Rogers, E., 1983, p. 5).  The adoption of AR is possibly ubiquitous globally.  Almost every area of digital communication can be enhanced, from healthcare to construction work sites and many imagined potential uses.  Threats to AR may include hacking, malware, or other sabotage.  Also government and industrial spying may become larger players with espionage developed through AR.

     I have found the IKEA AR program very interesting.  To take a piece of furniture and be able to place it in a room in various positions through AR is phenomenal.  It certainly is favored to buying a piece of furniture from IKEA, and after realizing that it is not the right piece, having to return it.  The combination of ease of administration and ability to adapt the furniture to room needs makes AR at IKEA very attractive.  I also like the app by Google ARcore developing a 3 D street view.  My husband says this type of app is available in the crane industry now and very helpful to recognize destinations.  I also am very happy with Zenni Optical.  The company has a professional approach with customers.  I have found that using their facial enhancement app to select frames is very much preferred to an hour's drive to the optician from this rural area.  I appreciate AR and the benefits it brings now and future options on the horizon. 

References: 

https://computer.howstuffworks.com/augmented-reality.htm>26 January 2020.

www.mobiDev.biz., January, 2020.

Rogers, Everett, Diffusion of Innovations, 1983, New York, NY, The Free Press, A division of Macmillan Publishing Co.

Lipschultz, J., Social Media Communication, 2018, New York, NY, Routledge.

 

 

 

  


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01-26-2020 8:18:37 PM EST

 

 Hello Everyone! 

 

       I am posting Blog Number 2 with hopes that it can at least be considered a minor contender with the wonderful blogs I have seen in the Social Media class.  As we begin this discussion of Pokemon Go let me begin by telling you how much I remember my kids playing Pokemon with friends growing up...and this assignment brought back fond memories.  I am going to follow the discussion questions and answer in order the best I can with some referencing.   "Some of the skills kids learn while playing games with friends manifest in better offline relationships...study suggests that kids who play multiplayer games are more likely to have a positive attitude toward people with different cultures because online gaming exposes them to a more diverse group of friends." (Graber, D., 2019, p. 102.)

    "Pokemon Go" is an augmented reality game tied in to Nintendo's best-selling Pokemon and film/television empire. Gameplay sees users encountering the eponymous creatures in real-word settings, utilizing mobile devices' GPS."  (Iqbal, M, 5/2019, Pokemon GO Revenue and Usage Statistics, 2019). The author goes on to explain that this cultural phenomenon was developed by Niantic, who specializes in augmented reality programs, as a startup venture with Google.  The official Pokemon Company was a business mediator and is manager of business issues such as marketing, and licensing.   Launching occurred in 2016, and even was determined by Guinness book of World Records to gross the highest income for mobile gaming  in its first month. Since then there has been sways of usage with a downsizing currently in comparison to other game venues.  Augmented Reality is defined as the "use of geographic data and mobile smartphone data and images to augment physical spaces with vast amounts of computer data."  (Lipschultz, J., 2018, p. 345.)   The author explains that Augmented Reality provides visual enhancement similar to Virtual Reality additionally in current video games.  (p. 44). 

     From what I have learned from the people who have enjoyed Pokemon Go with its adventures of capturing, housing, and creating competitive and conflicting scenarios with these imaginary creatures, it seems the people that attached to it first were those of the Millennial Age, which are born between 1980 and 1994.  The next group that attached on were lagging behind significantly as noted as Generation X, who were born between 1965 and 1979.  The  late majority are the age group Gen Z born between 1995 and 2015.  (https://www.Kasasa, 2020)  Diffusion is the spread of new ideas, practices, processes, and products, earliest innovators, early adopters, early majority, late majority, and laggards  to utilize the product. The statistics of the adopters can be graphed with an S curve over a certain time frame.  (Lipschultz, 2018, p. 347).  The game provided much activity and social interaction between members playing it.  This enhanced diffusion as well as extensive advertising.  The games was a monetary windfall with the use of in game purchases to enhance success.  Even though players are decreased to approximately five million daily now, it is still considered a worldwide success.  

     Other games have become more appealing based on adult players desiring more competitive content.  Pokemon Go does continue to have interest stimulated by independent play.  This can occur in instances as one would leave a Pokemon in a gym and other players could pass by and compete with the first player's spot in this gym with other Pokemons. There are individuals who have become passionate with Pokemon and spend many hours pursuing this competition. The average person with other activities and obligations may not be enthused to play against people who have honed such skills.  In this regard, perhaps various training levels and other arenas for Pokemon players could be added in 2020 to provide satisfaction to people with less time to devote to the game. 

    I was not an adopter of Pokemon, although my kids have become familiar with it.  I was of the Baby Boomer Generation, born between 1944 and 1964, and have definitely been such a laggard I am probably to be considered "logged out" about digital gaming techniques.  I did download Pokemon Go last week to experience it and did capture two Pokemon right away.   I understand that players congregated in real world places to locate and capture Pokemon.  I think I would have enjoyed playing it with other adults if I was of the generations that participated in the game so eagerly.   

via GIPHY

References:

https://www.Kasasa.com, 2020.

Iqbal, Mansoor, Pokemon Go Revenue and Usage Statistics, 2019, https://www.businessofapps.com./data/pokemon/-go-statistics/

Graber, Diana, Raising Humans In A Digital World, 2019, Nashville, TN, Harper Collins Leadership.

Lipschultz, Jeremy, Social Media Communication, Concepts Practices, Data, Law and Ethics, 2018, New York, NY, Routledge.

 

 

 

 

       

 


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01-18-2020 5:39:41 PM CST

     

 

The Red Cube Project

The Art Institute of Chicago had a sense of intrigue and curiosity developed for all Chicago residents to participate in a grand seek and find treasure hunt of Red Cubes.  These cubes were 500 in total and at least 300 plus had been recovered.  They were numbered, given a URL, and instructions for a task to occur by the finder with the cube.  It seemed the project brought many people together who were art enthusiasts, workers in the city, and also family members joining to support one another to enjoy this adventure.  The Red Cube Project was developed to promote a new Modern Art display in 2010.  Many cubes were turned into crafts, some took journeys, and all of the cubes told a story through people that found them.  The Art Institute desired to increase the amount of people attending its displays. This venture was very successful in this promotion.

 

     Tactics of encouraging members of the community to seek the cubes in unlikely places and even in very apparent areas was exciting.  Also for people to share the cubes with others to promote the festivity caused more community delight and involvement.  The main purposes of the Red Cube Project was to draw attention to the new exhibits and increase patronage, which had previously declined.  These objectives were met successfully.  The cubes and the interaction with the public seemed to take on a living entity, as the participants followed the prompts after registering a cube was found. Directions were given to make an art project of one, for example, or place it elsewhere, or have a cube travel to a new destination, or be handed tom another person, and numerous other tasks.  Much delight seemed to come to people who interacted with one another because of the cubes.

     A message board was created online that people could record if a cube was lost, or give an update on a cube's status and activity associated with it.  This identity type of enigma was part of the success of the project.  Computer mediated communication (CMC) is a contributor to this finding.  "CMC examines how identities and interaction sometimes produce online communities."  (Lipschultz, 2018, p. 40).  Levity and enjoyment were pleasant for Chicago citizens.

     The Red Cube Project is an innovation that the Chicago Art Institute could utilize with new exhibits annually or semi-annually to give the city residents a positive interaction to look forward to and excellent learning experiences.  Also other organizations and communities can benefit from this type of advertisement and interaction campaign.  Healthcare and Education and Social Services programs especially can benefit greatly to enhance communication for public participation. Creative methods to encourage people to anticipate events for wellness, adapting to new learned skills, or plan for speakers regarding life issues are examples these types of activities can be used in locales throughout each state.  Strong community bonds can be made with positive interactions like the Red Cube Project.  

Reference:

Jeremy Harris Lipschultz, Social Media Communication, 2018,  New York, Routledge.

Mary Redden Entry 1/20/2020


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01-18-2020 5:27:58 PM CST

How are you today?


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05-18-2018 4:17:00 PM CST

Hello To All The World From the Worst Nurse in the Universe and Worst Typist You will ever meet.  I hope we can become great Friends!  I would like to make this a positive experience in which viewers can seek needed info that can make a difference, bring hope and make you smile, since folks have said, laughter is the best medicine.  I would like practitioners of all realms of health care to feel at home to share their expertise and experience to provide assistance to those in need.  I sincerely desire that viewers can feel this is a site that can be trusted to aid with locating valuable resources for their particular health care needs and practical advice. I will do my best to always show care with sensitivity and maybe a bit of humor to lighten the load. 

The Nicest Worst Nurse In The Universe!!!

Mary with a Y or is it a WHY?                                                                                               

 


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05-18-2018 2:28:43 AM CST


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